FIRST PITCH/Brand system
Art Direction: Sarah Yacko
*Designed while working for Concentrek
The term “Opening Day” for baseball fans means the first game of the season. An important day for Toledo Ohio and the Mud Hens. So too for Concentrek/Konvert and Polaris Logistics Group because it means the annual Mud Hens Opening Day Party duly named “First Pitch”. Where, both companies invited clients to join together for a day of food and fun. Our Downtown office across the street from the Fifth Third Stadium provided the perfect location for the game. So, while branding party materials I keeping in mind some of the visuals cues like Concentrek’s red logo and Polaris’s Blue. As well as the patriotism of America’s National sport—Baseball.